Privacy Policy

Privacy Policy

At Rash & Rash we respect the privacy of our clients and visitors to our websites. This policy is concerned with how we collect information, what we do with it and what controls you have.

Your Privacy

We take our duty to process your personal data very seriously and we will never sell or rent your personal information to other organisations.

This policy explains how we collect, manage, use and protect your personal data.

We may change this document from time to time to reflect the latest view of what we do with your information. Please check back frequently; you will be able to see if any amendments have been made by the date it was last updated.

Please see below for more information on how and why we use your personal details:

Who are we?

In this policy, references to Rash &Rash, or to ‘we’ or ‘.

What personal data we collect and how we use it

What we need

Rash & Rash is what’s known as a ‘data controller’ of personal information provided to us. We obtain basic personal data (like your name, postal address, telephone number and email address) that you provide to us through our website, emails, phone conversations, documents you provide to us or when you visit one of our branches, for example when you:

Enquire about specific properties for sale or for rent

Ask us to value your property

Register for our email newsletters

Participate in one of our surveys

Interact with us on our social media sites

If you are buying or selling property with us, we are required to collect further information from you to satisfy the Money Laundering Regulations 2017, this will be to allow us to prove your identity and your address. We will be very clear with you that we wished to collect such information, our reason for doing so and we would only do so with your specific consent and permission.

Any credit / debit card payments taken by Rash & Rash are processed over either a cloud-based system or using a card machine. In both systems the information is not retained by Rash & Rash. Any paper receipts which are produced do not show full account details and are disposed of securely, once processed. Cloud based receipts are generated through the system and are sent to the relevant party via email.

Why we need it

We collect your personal data in connection with specific activities such as property updates, communicating with vendors regarding the marketing of their homes, communicating with vendors and purchasers regarding an ongoing property transaction, newsletter requests, feedback, competition entries, information you provide in public forums on our sites and applications.

The information is either needed to fulfil your request or to enable us to provide you with a more personalised service. You don’t have to disclose any of this information to browse our sites. However, if you choose to withhold requested information, we may not be able to provide you with certain services.

Our marketing

Sometimes, with your consent, we will process your personal data to provide you with information about our properties or services that you have requested or are expecting.

On other occasions, we may process personal data when we need to do so to fulfil a contract (for example if you are selling your property with us and we are providing you with feedback following viewings), or where we are required to do so by law or other regulatory bodies.

Rash & Rash also process your data when it is in our legitimate interests to do this and when these interests do not override your rights. Those legitimate interests include providing you with information on our services, newsletter requests, feedback, competitions and those of other carefully selected organisations. Please see the section on ‘Legitimate Interest’ for further details.

How we obtain your details

We will also hold information about your details so that we can respect your preferences for being contacted by us.

We collect your personal information a number of ways:

When you provide it to us directly.

When you provide permission to other organisations to share it with us (including Facebook or Twitter).

When we collect it as you use our websites or apps.

When you have given it to a third party and you have provided permission to pass your information on to us.

From publicly available sources (where possible) to keep your information up to date (e.g. the Post Office’s National Change of Address database).

We combine the information from these sources with the information you provide to us directly.

From time to time we may pay for the contact details of people who might be interested in hearing from us in future. Before we purchase contact information, we always check the wording used when your information was originally collected, to make sure that we only contact people who have actively expressed an interest in receiving information from third parties.

When providing permission for 3rd party organisations to share your data you should check their Privacy Policies carefully to understand fully how they will process your data.

Anything else?

All the personal data we process is processed by our staff in the UK. Data will remain resident in the UK for the purposes of IT hosting and maintenance.

On occasion, some of our 3rd parties hold data outside the European Economic Area (EEA). Where this takes place, the relevant company adhere to the EU-U.S. Privacy Shield framework, which ensures that personal data can be transferred outside the EU in compliance with the GDPR’s data transfer requirements.

If you would like to change the way you hear from us or no longer wish to receive direct marketing communication from us then use the update preferences / unsubscribe section of any email communication or use the contact form on our ‘Contact Us’ page.

Legitimate interests

We have a number of lawful reasons that mean we can use (or ‘process’) your personal information. One lawful reason is something called ‘legitimate interests’. Broadly speaking Legitimate Interests means we can process your personal information if:

We have a genuine and legitimate reason


We are not harming any of your rights and interests.

Please read the ‘Legitimate Interest’ section for more information.

Sharing your information

We only disclose information to third parties or individuals when obliged to by law, for purposes of national security, taxation and criminal investigations and the following:

If you have agreed that we may do so.

When we use other companies to provide services on our behalf, e.g. processing, communicating with clients regarding properties or services, sending mail and emails, sending appointment confirmations via text message, customer reviews, analysis and assessment, when using auditors/advisors or processing credit/debit card payments. We work closely with all our 3rd party providers to ensure we have carried out our due diligence and that they are working within the guidelines provided by the GDPR.

(Please note that this sharing of Your Information does not entitle such third parties to send you marketing or promotional messages: it is shared for the purpose of ensuring we can adequately fulfil our responsibilities to you, and as otherwise set out in this Privacy Policy).

If we receive a complaint about any content you have posted or transmitted to or from one of our sites, to enforce or apply our Terms & Conditions or if we believe that we need to do so to protect and defend the rights, property or personal safety of Rash & Rash, our websites or our visitors and for other lawful purposes.

If we merge with another organisation to form a new entity, information may be transferred to the new entity.

We may disclose aggregate statistics about our site visitors, supporters, customers and sales to describe our services and operations to prospective partners, advertisers and other reputable third parties and for other lawful purposes, but these statistics won’t include any personally identifying information.

Accuracy of data

All data is confirmed at the point of collection. Should your information change at any time, please notify us by either updating your preferences on an email communication or by filling out a contact form on our Contact Us page.

Email Preference Service

Please note that we are unable to cross reference our ongoing database with the Email Preference Service, therefore should you sign up to the EPS whilst already registered on our database, please be aware that this will not automatically remove your details from our system. Please use the update preferences / unsubscribe feature in any email communication, fill in the contact form on our Contact Us page.

Retaining your information

We hold your information only as long as necessary for each purpose we use it, below are examples of some of our retentions to give you an idea of how long we hold your information for.

– Basic personal information after registering with us looking for property / considering selling your home.

We will hold this information with the intention of processing it under the ‘Legitimate Interest’ basis, for the purposes of direct marketing to keep you informed of any services that may be of interest to you for a period of 10 years. This is based on what we’ve always known to be the average period that someone would move home again. In recent years we have seen this average increase to over 20 years, however, we do not feel that is an accurate balance under the definition of ‘Legitimate Interest’.

– Personal information relating to the purchase / sale of a property

This will be held securely for a period of 7 years in line with The Property Ombudsman’s current guidance

– When purchasing / selling a property with us, personal information proving your name and address which will be held securely for a period of 5 years in line with the Money Laundering Regulations 2017.

– Any personal information held pertaining to a survey carried out by us will be held securely for a period of 6 years in line with the Royal Institute of Chartered Surveyors (RICS) guidelines.

If you decide to request that we have no further contact with you, we will keep some basic information in order to avoid sending you unwanted materials in the future and to ensure that we don’t accidentally duplicate information.

How do we protect your data?

All data is held securely on our systems which are designed and maintained following industry best practise for storing and securing personal information.

Portable devices, such as laptops, are encrypted and all of our client software packages are password protected.

What are your rights?

A new data protection law, starting in May 2018, gives everyone a number of very important rights. These are:

Transparency over how we use your personal information (right to be informed).

Request a copy of the information we hold about you, which will be provided to you within one month (right of access).

Update or amend the information we hold about you if it is wrong (right of rectification).

Ask us to stop using your information (right to restrict processing).

Ask us to remove your personal information from our records (right to be ‘forgotten’).

Object to the processing of your information for marketing purposes (right to object).

Obtain and reuse your personal data for your own purposes (right to data portability).

Not be subject to a decision when it is based on automated processing (automated decision making and profiling).

If you would like to know more about your rights under the data protection law see the Information Commissioners Office website.

Remember, you can change the way you hear from us, withdraw your permission for us to process your personal data or exercise any of your above rights at any time by using the update preferences / unsubscribe section of any email communication or use the contact form on our ‘Contact Us’ page.

How to contact us

If you wish to talk through anything in our privacy policy, find out more about your rights or obtain a copy of the information we hold about you, please contact our data protection team through our contact us page who will be happy to help. If you wish to raise a complaint on how we have handled your personal data, you can contact our data protection officer who will investigate the matter. If you are not satisfied with our response or believe we are not processing your personal data in accordance with the law you can complain to the Information Commissioner’s Office (ICO).

Cookies Policy

Cookie policy


This policy explains how Rash & Rash and use cookies on our website. When you visit our website, we or a third party service provider may collect technical and navigational information through the use of cookies on our website (or applications).


Where we rely on affirmed consent, if you continue without disabling our cookies we will assume that you are happy with our use of them as outlined in this Policy and detailed in cookie banners. Our use of cookies complies with Data Protection law and regulation and the information detailed herein will ensure you are aware of your privacy rights when using our websites.

What are cookies?


Cookies are files containing small amounts of information which are downloaded to your device when you visit a website. Your web browser (like Internet Explorer, Mozilla Firefox, Google Chrome or Safari) then sends these cookies back to our website [or application] on each subsequent visit. 


We and our third party service providers may use the information we get about you, through the use of cookies, for the following purposes:

  • To recognise your device(s) when you visit our website;
  • To remember if you’ve set any preferences on our website;
  • To test new content and assess its performance;
  • To improve our website’s usability;
  • For functionality, necessity and performance of websites;
  • To temporarily store data; this may be used as part of customer surveys;
  • To remember if you’ve been informed of our Cookies Policy, Privacy Notice and other terms;
  • To track you as you go through our website (we do this to track page usage, and see what paths have been used by visitors on our website; we may also track the use of our Internet banner advertisements and other links from our marketing partners’ websites);
  • To allow you to share pages with social networks such as LinkedIn, Facebook and Twitter, and to support social media components, like Facebook or Twitter (where our website uses a plugin from these third party platforms);
  • To make sure you don’t miss information that’s relevant to you (we may target information to our users, such as website content, marketing campaigns, direct marketing emails, and Internet banner advertisements on our website and other websites);
  • To analyse use of our website (we do this for statistical analysis and, sales and marketing research).


We may also combine this web usage data with other information we have collected about you, and we may store this information so we can have a better and more specific understanding of the way people are using our website, and their preferences and interests. The data is stored for a limited time period in line with our Group Data Retention and Destruction Policy.

Cookies may be either ‘persistent’ cookies or ‘session’ cookies, depending on how long they are used. To stop us setting these cookies you will need to set up your browser to reject all cookies.


Persistent cookies: These cookies stay on your device after you have closed your browser, and allow a website to remember your actions and preferences. They are activated every time you visit the website where the cookie was generated. Sometimes persistent cookies are used by websites to provide targeted advertising based on your browsing history. They are stored by the browser and remain valid until their set expiry date (unless you delete the cookie before its expiry date).


Session cookies: These only last as long as you’re on the website, and they’re deleted when you close your browser. They help us keep track of things like how a particular device is navigating from page to page. This supports the website’s security or basic functionality.


Many of the cookies we use are session cookies. They help us to ensure that your session is secure, and allow you to stay signed in while you move between pages.


Cookies we collect 

Whether a cookie is a first or third party cookie depends on which website the cookie comes from. First party cookies are set by (or on behalf of) the website you’re visiting. All other cookies are third party cookies. We use cookies as set out below.

  • Third party cookies: In some cases, third parties manage some of our cookies for us, but we never allow them to use the cookies for any purpose other than those listed in this Policy.
  • Strictly necessary cookies: These cookies are required for our website to operate. For example, they may include cookies that let you log into secure areas of our website.
  • Performance cookies: These cookies allow us to recognise and count the number of visitors to our site, and to see how they move around our website when they are using it. This helps us improve the way our website works, for example, ensuring users can easily find what they are looking for.
  • Functionality cookies: These cookies are used to recognise you when you return to our website. This lets us personalise our content for you, greet you by name, and remember your preferences, for example, your choice of language or region.
  • Analytics cookies: In order to keep our products and services easy to use and up-to-date, we use web analytics services to help us understand how people use our website. For example, we can see which parts of our services are most popular, identify when errors occur, and test different versions of a feature to see which one works best. These web analytics services may be designed and operated by other companies on our behalf. The data collected is anonymous and does not contain or collect any information that identifies you.
  • Targeting cookies: These cookies record your visit to our website, the pages you have visited, and the links you have followed. We use this information to make sure what you see is more relevant to your interests, from pages on our website to advertising you may be interested in. We may also share this information with third parties for this purpose.


What personal identifiable information is contained in the cookies we collect?

Most of our cookies don’t store personal data or sensitive information, such as your name, address or payment details, they simply hold the ‘key’ that, once you’re signed in, is associated with this information; therefore the information collected is anonymous. We only collect personal identifiable information through cookies with your consent, for example, you will always have to provide your consent by an affirmed action before personal data is processed by a cookie for any reason not included in this Policy.


Third party cookies

When you visit the Rash & Rash web pages you may notice some cookies that aren’t related to us. This is because if you go on to a web page that contains embedded content, for example from YouTube, you may be sent cookies from these websites. We don’t control the setting of these cookies, so we suggest you check the third-party websites for more information about their cookies and how to manage them.


Third party service providers

Third party service providers may set cookies on our site, such as:

  • Google Analytics and Google Tag Manager: These are third party cookies used to track visitors, and collect information about how visitors use our website. We use the information to compile reports and to help us improve the website. No personally identifiable information is stored. The cookies collect information in an anonymous form, including the number of visitors to the website, how visitors got to the website, and the pages they visited.
  • AddThis: This is the world’s largest social infrastructure and data platform. The company creates easy ways for users to share content and enjoy more personal experiences across the web while providing increased traffic, engagement and data for web publishers.
  • ScoreCardResearch: Full Circle Studies is a leader in the Internet market research industry. Companies across a wide variety of industries turn to Full Circle Studies to conduct research to better understand the likes and dislikes of consumers. The reports that are compiled from these projects help these companies to improve their products and services.
  • Investis: This is a company specialising in digital Infrared (IR) and corporate communications for public companies.


Sharing from Rash & Rash site

If you take the opportunity to ‘share’ content through social networks – such as Facebook and Twitter – you may be sent cookies from these websites. We don’t control the setting of these cookies, so please check the third-party websites for more information about their cookies and how to manage them.


Blocking cookies 

In most browsers, you can choose to reject cookies and/or turn off tracking features. Instructions on how to do this is found below. However, please note that by doing so, parts of our website may no longer function as expected. For example, if you delete cookies, any preferences they record will be lost. This includes where you have opted out from cookies, as this requires an opt-out cookie to be set.

However, if you’d prefer to change your cookie preferences, restrict, block or delete cookies from, or any other of our websites, you can use your browser to do this. Each browser is different, so check the ‘Help’ menu of your particular browser (or your mobile phone’s handset manual).

If you need assistance to do this, please visit, where you will find further information for many browsers. 


Enabling cookies

If you’re not sure of the type and version of web browser you use to access the Internet:

  • For PC: click on ‘Help’ at the top of your browser window and select the ‘About’ option.
  • For Mac: with the browser window open, click on the Apple menu and select the ‘About’ option.

How to check cookies are enabled for PCs?

If you wish to stop your browser from accepting cookies, see the following pages:

  • Mozilla Firefox
  • Google Chrome
  • Internet Explorer
  • Safari
  • Opera


Banner advertising

This type of advertising is designed to provide you with a selection of products, based on what you’re viewing on which are presented to you by us when you visit other selected websites. The technology behind these adverts is based on cookies. Find out more about cookies, and why and how we use them, via the ‘What are cookies’ section.

Please be assured the data contained in the cookie used in these adverts is completely anonymous and doesn’t contain any of your personal details.

Disabling banner adverts

We would like to continue to display content that’s relevant to you, but you can choose to opt out of this type of advertising permanently.

Please note that, if you delete your cookies, we’ll no longer know that you’ve opted out, so the banners may re-appear when you visit other selected websites.

Contact us


Should you have any queries regarding this Cookie Policy, or our privacy practices, please contact us as at